Advancements of Augmented Reality in the Contemporary World

What is Augmented Reality

Augmented reality is a powerful technique that provides users with an interactive experience of the real-world background, including sensory modal values. It is not either a delusion or reality, but it is a blend of both. Augment reality is one of the significant technology trends in the contemporary world. It is going to get more significant as Augmented Reality smartphones and other devices become easily accessible worldwide.

Mixed Reality (MR)

There is confusion among users between Augmented Reality (AR) and Virtual Reality (VR)

Augmented reality adds digital features to a live view, repeatedly by using the camera on a smartphone. Examples of augmented reality experiences include Snapchat lenses.

Virtual reality implies a complete experience that shuts out the contemporary world and sends the user into an illusional world. Using VR devices such as Oculus Rift or Google Cardboard, user experiences a new imaginary world.

Microsoft is working on Mixed Reality, which merges elements of both AR and VR, real-world and digital objects interact. Mixed Reality (MR) is a unique technology but is still under the pilot phase.

Advancement of Augmented Reality

The augmented reality saw its evolution in 2019. Commercial support for AR is strong, with big tech names like Amazon, Apple, Microsoft, Facebook, and Google making severe guarantees. As of May 2019, the installed user-base for AR-supporting devices crossed 1.5 billion. Business players in the augmented reality world believe 2020 to be a year marked by an uptick in industry growth pace.

Here are some remarkable advancements Augmented Reality showcased to the world.

AR in E-Commerce & Shopping

Mobile devices now have robust and mature technologies using AR. Developers, retailers, and customers are now contentedly executing them as part of their everyday experience. A person may virtually dress up now using AR on Web and mobile app. They may dress up in Footwear, clothes, and jewelry while putting the camera in a smartphone.

IKEA, the (Furniture and housewares) giant, offers an app (called IKEA Place) that helps the user see how a piece of furniture looks and fits in its apartment or space.

AR in Navigation

People depend comprehensively on maps services from both Google and Apple to travel around, but indoor navigation standpoints are the use case that knockbacks the public away. Applications like ARKit provide directions in airports, malls, and campuses.

Augmented reality superimposes a route in real-time using Enhanced navigation systems.

AR in Sports

In Sports, the game’s pace does not allow the referees to make crucial decisions based on real-time scenarios.

In Football, broadcasters use augmented reality to draw lines on the football field to clarify and analyze plays.

AR in Medical

AR emerges inpatient and medical education, surgical visualization, and disease modeling to improve patient care and outcomes. For example, One AR application charts the patient’s body, displaying the veins’ precise location so that medical personnel can first reach the target while drawing blood or beginning an IV before surgery. Another AR application reconstructs 3D tumors so that surgeons can view X-rays in real-time without radiation exposure.

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